Tourism Services

 

CVC is a national tourism specialist with 20 years in product and business development in iconic destinations.

We offer comprehensive regional tourism planning for peak bodies and Councils working with state government through to business advisory for private operators seeking help in a specific area. 

CVC works extensively in agritoursm, arts and cultural tourism and Indigenous tourism. We work directly with Indigenous Corporations and communities, on grant funded projects, or engaged via agencies like Indigenous Business Australia and Indigenous Land and Sea Corporation. 

Services for businesses and operators include:

  • Tourism Business Advisory Program - 12 month 1:1 program with Susan Lee for a limited number of applicants.  Enquire here for more information

  • Business Plans - for staged growth over 3 years

  • Commercial Marketing Strategies - including domestic and export expansion, brand communication and some implementation in B2B marketing

  • Market Analysis and Research - quaitative and quantitative

  • Product Development and Demand Testing

  • Tourism Infrastructure Advisory - small capital builds on privately owned land e.g. campsites, cabins, trails

  • Business Reviews - internal and external feedback, team workshops and supporting owners identify and address critical issues and leverage strengths.

  • Coaching and Advisory -  hourly rates, bundles, retainer and project rates apply

For peaks, councils and regional tourism bodies we offer:

  • Workshop Facilitation - Successful and well attended workshops include topics Package Like a Pro, How To Start a Farmstay, Working Smarter not Harder, Who are the Self Drive Markets (and Why Should I Care)?

  • Destination Develoment Plans and Audits

  • Destination Management Plans (DMPs) with industry + government

  • 1:1 and Group Operator Coaching in various aspects of tourism (packaging, agritourism, working smarter not harder)

OUR APPROACH

We work to first understand your vision and needs and then develop a clear pathway forward on a commercial basis where necessary. Many of our clients are Councils or Corporations building pathways into tourism,  looking for creative options, frameworks and partnerships in industry. CVC works with investors and tourism operators wherever they are in their tourism journey, from start-up to established entities.

LOOKING FOR A QUOTE?

As a busy firm, we prefer to respond to defined scopes for self or grant funded projects. Submit your project scope (or tell us more) to get a call back and a professional quote from us sooner.  Submit your scope with us HERE.

Prefer a quick chat to discuss a project? Book a time with us on Calendy HERE

CLIENTS & projects

Out of respect for client confidentiality we don't reveal detail of our current projects, nor all of our clients. Below are some of our completed jobs:

  • Wallace Rockhole Tourism Business Plan, Alice Springs NT, 2024
  • Various clients under Tourism Industry Council SA,  Business Coaching Program (since 2022)
  • Farmer Stays, 2024
  • TIDE Indigenous Cultural Tourism Framework, NSW, 2023
  • Camel Treks Australia, 2024
  • illuminart Stories in Light, Marketing Plan, SA 2023
  • Larnja Safari Business Plan, Darwin NT 2023
  • Arabana Aboriginal Corporation Tourism Strategy, SA, 2022
  • Boobook Farm Tourism Plan, 2022
  • Statewide Stakeholder Engagement, SA Heritage Tourism Strategy 2020 - 2022,  SA Department of Environment and Water
  • Drovers' Encounter Market Research, Product Development and Feasibility - Alinea Group SA, 2020
  • Tourism and Visitor Services Action Plan, 2019 - 2022, Adelaide City Council
  • Minamurra Visitor Information Centre - Product Development and Feasibility, NSW National Parks & Wildlife, 2018
  • Kangaroo Island Wilderness Trail, Product Development and Strategic Marketing, SA Department of Environment Water and Natural Resources, 2016
  • Walkabout Cultural Adventures (pictured), Export Marketing, QLD, 2015
  • After Dark Nature Tours, Domestic Marketing, Sydney NSW, 2015
  • Indigenous Tourism Champions Program - Export Mentoring of six business owners nationally, IBA and Tourism Australia,  2012 - 2015
  • Djilpin Arts & Tourism Business Plan, Arnhemland NT, 2015
  • Emu Run Tours, Business Export Marketing Plan, Alice Springs NT, 2014
  • Hermannsburg Heritage Precinct Product Audit and Business Plan, NT Department of Business, 2014
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  • Make a time with us to talk about your tourism related project here on Calendy.
 

Contact us, call Susan Lee

0466 090 600