five sectors powering the tourism industry
Tourism is a big industry best understood in sectors. SO what are tourism sectors? Here's a breakdown to show you the diversity and why advice in tourism needs to be tailored.
Each sector has its own issues, challenges, membership bodies and often a peak body. In Australia the tourism industry has the following sectors:
Accommodation - everything from hotels, resorts, safari tents and glamping through to campsites, caravan parks, AirBnBs, and farm stays.
Tours - bus tours, walking tours, flotillas, hot air balloon flights, special interest tours like photography, bush tucker, bike packing. Bar hopping, overnight and multi-day guided hikes, charter air safaris, or simple hour-long cooking classes all come in under tours.
Transport - everything from long haul flights, ferries, bus, train, coach, the taxi industry Ubers. The Tourism Transport Forum or the TTF is one of the peaks in the industry advising the federal government.
Attractions - shopping centres, golf courses, music and sports venues, art galleries, public libraries, Museums, National Parks, UNESCO sites, heritage sites, wineries and farms, bike trails, Botanic Gardens, ZoosThe Big Banana (the list of Big goes on in Australia; it warrants a separate article), splash parks, all the 'Worlds' - DreamWorld, SeaWorld, Luna Park, cinema complexes and theatres, palaces and markets, neighbourhoods in cities.
Services - everything supporting the top four including and not limited to: cleaners, caterers, restaurants and catering, property and grounds maintenance, visitor information services, public transport, supermarkets and petrol stations.
A lot of people are involved in tourism who may see themselves in other industries like entertainment or food or local government. This is why the industry is both an economic powerhouse and an enigma to many.
Sign up NOW for pre-launch deals on BOOKED OUT How to Start and Grow a Successful regional Touirsm Business. RRP $45, Offer ends May 14 2023